Former Australia flanker Brett Robinson pledged "strong, transparent and inclusive leadership" after officially throwing his hat into the ring Tuesday to succeed Bill Beaumont as chairman of World Rugby.
Former England skipper Beaumont will step down in November after two terms in charge and the governing body's council will vote for the new chairman the same month.
The 54-year-old Robinson will reportedly compete primarily with Scotland's John Jeffrey, the current vice-chairman, for rugby union's top job.
Jeffrey has been touted as the continuity candidate.
"To continue a growth trajectory in today's complex and competitive global sports and entertainment industry, World Rugby will require strong leadership to drive an accountable executive in close collaboration with member unions," Robinson said in a statement confirming his candidacy.
"As chair my objective would be to embody the values of rugby to inspire strong, transparent and inclusive leadership, which positions our game to reach its potential on the global sporting stage."
Robinson has been a member of World Rugby's executive board since 2016 and is a former Rugby Australia director.
He played 16 Tests for the Wallabies and skippered the ACT Brumbies from 1996 to 2001.